Activity monitors are great, but you have to remember to put them on or the investment means nothing. You know what device you probably never forget to have on you? Your phone. Moves app from ProtoGeo is an app that uses your iPhone to monitor your activity.
The Moves app is free in iTunes. It tracks physical activity by automatically recognizing movement, such as walking; cycling, running and transportation. The app tells users how much they move, shows routes on a map, and provides a daily storyline of your life. Hopefully it’s a good story. ProtoGeo says this information can help people take control of their habits and encourage small daily changes that can positively impact overall physical health and wellbeing.
There is no word on whether the Moves app will be developed for Android and other mobile platforms.
“Moves is an example of how smartphones are becoming increasingly context-aware. Today, the mobile phone can constantly learn from its owner’s real-time situations and habits. This information can help build better, personalized, end-user apps such as the physical activity recognition in Moves. Physical inactivity and obesity are big problems. They have a major effect on society as a whole and on the health of individuals. As the app is so widely accessible, we are excited by what the technology can offer, and how the information provided by Moves can positively impact the lives of thousands, and hopefully millions, of users globally,” said Sampo Karjalainen, desingner and CEO of ProtoGeo, which is based in Helsinki, Finland.
ProtoGeo just raised $1.6 million in seed funding, led by Lifeline Ventures and PROfounders Capital.