Last year SRAM looked to make art out of bike parts and raise money for a good cause. This was of course the SRAM pART Project for World Bicycle Relief. The first project raised $140,000, which provided 5,000 bikes donated to riders in Africa. And it thankfully didn’t end with it.
SRAM is back at it. This year SRAM gave 22 talented artists more than 100 bike parts, with the results to auctioned off and all proceeds going once again to World Bicycle Relief. The auction will take place on June 22 and 23 at the Velo Village in British Colombia.
As the saying goes, we might not know art but we know what we like.