Feel the burn, that’s one way to know you’re doing it right. But Nike has another idea – the company has introduced the FuelBand, a wristband device that is designed to measure daily movements of the wearer, tracking steps taken and calories burned. But the device also features the NikeFuel, a fitness metric that utilizes the rate of oxygen consumption and motion.
The device is meant to be something that most people wouldn’t even notice most of the time – much like a Livestrong wrist band or similar decorative wear. But this one actually tracks what you do, and can provide data to the wearer in the way of LED lights that go from red to yellow to green based on your activity goals. Red doesn’t mean stop however, but is there to tell the wearer to step it up while green indicates an active day. And not all the movement can be tracked, notably for use on a bike – or even mowing the lawn – where the hands aren’t in motion, but it still could be a good device to track those “background activities.”
For deeper read out of daily workout the FuelBand can sync with a computer via a USB port, or send data wirelessly to an iPhone, while and Android application is in the works. The wristband will arrive in February and reportedly cost around $149. We hope to fuel up and give this a test later this spring.