Clif Bar is going back to nature. The company is introducing Clif Kit’s Organic, a new snack bar made with 100 percent organic fruit and nuts. Clif Bar co-CEO Kit Crawford inspired the organic line after he experiences on her family farm where she developed a passion for organic ingredients and handcrafted foods.
Kit’s Organic bars are gluten-free, soy-free and dairy-free. Each bar offers three-fourths of a serving of organic fruit, and comes to 200 calories or less. There’s no added sugar, and in addition to being a good source of fiber, each serving is has a low glycemic value so you don’t have to worry about your blood sugar racing and getting jittery on your ride.
Four flavors include Berry Almond, Cashew, Chocolate Almond Coconut and Peanut Butter. Clif Bar is always testing and coming up with new flavors, so we expect that the Kit’s Organic line will expand before too long. Each bar will be sold for about $1.59.