Winter means extra thick socks. These help keep the toes warm, but the right socks can also ensure that they stay dry and in place through athletic activity as well. SmartWool has new pairs of socks for the upcoming ski and winter sport season that are downright clever.
The SmartWool PhD Ski and Snowboard collection offers high performance socks (yes, there is such a thing these ays), which are keep feet warm, protected and dry throughout a day on the slopes. A mesh ventilation zone further helps the feet breathe to reduce sweaty feet – which in turn can mean cold feet as activity slows down. These feature a unique 4 Degree Fit System that ensures that socks stay in place and won’t bunch up or worse slip down. This not only makes for more comfortable socks, but also helps prevent friction and potential blisters.
The SmartWool PhD socks are made from high grade Merion wool, which is a natural insulator and can help regulate temperature to keep feet warm when it’s downright cold outside. Wool in itself is an antimicrobial that can further prevent odor causing bacteria from building up.
Additionally, the socks are nothing short of genius too, and can do much more than just piling on a second pair. These will actually provide cushion thanks to SmartWool’s WoW technology that includes high density impact zones with custom-fit feeling. There is even extra cushioning provided around the shin, heel and instep. This won’t exactly put springs in your step, but will help you feel like you’re walking on fluffy snow even if it is hardpacked.
SmartWool Official Website
Fitbug is making a big splash at this year’s International CES. The company has introduced its new Wow scale, which features Bluetooth Smart ready technology to allow those stepping on to wirelessly sync data in real time to their mobile devices. The data can be further integrated with the Fitbug Air, the tracking device recently launched by Fitbug, or from the fitbug.com website. This will allow users to track and work towards achieving their personal health goals.