Skateboard Company Calls for Riders to Wear Brain Buckets

There was actually a time when football was played without helmets, and batters in baseball just headed to the plate with their cap. Times have changed, and football, baseball and hockey all require helmets to be worn. Cycling and many winter sports are now seeing helmets being used.

Last fall skateboard maker Freebord launched its “Wear A Helmet 4ST” campaign, and has called upon riders to wear a helmet every time they ride. This comes after Sam Trowbridge (ST), a Freebord pro team member, suffered a fatal brain injury last year while Freebording. He was not wearing a helmet. The company coped with the tragic loss of one of its own by trying to inspire preventative measures. Wear a Helmet 4ST is part of an ongoing effort to get all riders, not just freeborders, to wear a helmet.

Video after the jump