The British AA – equal to America’s AAA – has launched a Think Bike campaign that will provide drivers with stickers that could placed on sideview mirrors to remind them to watch for bikes.
BikeRadar reported that the campaign was launched after an AA survey of more than 17,500 drivers found that 93 percent sometimes found it hard to see cyclists and more than half admit to being surprised when a ‘cyclists appears from nowhere.’ Perhaps this program could eventually come to America.