Oakley Goes for 30

Oakley-Razor-BladesThis month marked the 25th anniversary of the World Wide Web, but the Oakley Heritage Collection has reached the big “30.” To celebrate this milestone Oakley has resurrected the molds to produce a new line of classic Razor Blades and Eyeshade sunglass models.

It might be time to ride like its 1984!

SPECIAL EDITION HERITAGE RAZOR BLADES
[Via BikeRadar: Oakley Heritage Collection celebrates 30 years]

Surf the App

Surf-ReportNow you can surf the web and then use the Surf Report 2.0 app from Oakley before heading to the beach. This app provides information on conditions for thousands of breaks worldwide. Details including weather, tides, sweels, water temperature and much more are now at your finger tips.

Oakley Surf Report 2.0 Official Website

Interbike Preview: Transition Time

OakleyNext week at the Interbike trade show in Las Vegas Oakley and Nike Max will introduce their respective lines of Transitions adaptive sunglasses that change depending on outdoor light. This can help enhance vision during outdoor sports and activities and these are color optimized while offering increased contrast to improve distance and depth perception, and even block 100 percent of UV rays.

Transitions Official Website

Oakley On Tour

Even if you can’t head to France and might never race with the pros you can see the road ahead as the riders in the Tour de France will. Oakley is rolling of a couple of limited edition collections of its sunglasses to focus on the 100th Tour de France.

These will include four different models: The Tour de France 1903 Fuel Cell, which features an emblem on the inner earstem with the year that the Tour started (1903) and the colours of the French flag; two RadarLock models including RadarLock XL Straight Stem and a RadarLock Path; and finally a Half Jacket 2.0, which features a Black Iridium lens, blue Unobtainium stems and a dash of yellow in the Oakley logos. The RadarLock models will include a Tour de France bag and two lenses etched with the Tour logo, including a G40 for low light and a +Red Iridium for bright sunlight.

So if you can’t race like the pros you can still get the look with these sunglasses.

Oakley Official Website

Oakley Gets Some Air(wave)

Recon Instruments has had various data transmitted directly to the lens of its ski goggles for a while now, but beginning soon Oakley is looking to get in the game with its Airwave goggles. These will feature a heads-up display that was developed by Recon Instruments – so we know what to expect – and users can expect integrated GPS< Bluetooth and a variety of onboard sensors.

Snowboarders and skiers will be able to view jump analytics, pinpoint their location on a map, and even see information such as distance traveled, altitude, speed and vertical descent. The Airwaves can be paired with a smartphone to take incoming calls and see text messages, and stream music from Bluetooth-enabled devices. Video after the jump

Spots on your glasses?

Are you annoyed the spots that are left behind on your glasses after getting caught in a rain shower or being forced to remove your glasses completely just when you need them the most so you can see where you are going on your bike in a storm? For $20, Oakley may have a solution for you. The Oakley NanoClear Lens Cleaner + Hydrophobic Kit is a liquid product which is applied directly to the lenses of your glasses and repels water similar to the RainX product for your car’s windshield.

The Oakley NanoClear Lens Cleaner + Hydrophobic Kit is easy to apply using the applicator marker and is formulated to work with almost any type of eyewear and frames, including prescription glasses. To apply, simply run the marker tip across the entire lens surface, wait 30 seconds then buff it lightly with the included MICROCLEAR cloth. The formula can be applied to both sides of the lenses – especially useful for those who sweat a lot. The coating prevents water from leaving streaks and sheens that can corrupt your vision, and it creates a smudge-resistant barrier that repels skin oils and lotions, so keeping your lenses clean will be a whole lot easier. Continue reading Spots on your glasses?

Oakley Turns to Aerospace Industry for Jury Sunglasses

They may not be barely there, but Oakley’s new Jury sunglasses are made from aerospace aluminum alloy to create a lightweight metal pair of shades. “We wanted Jury to be made of metal but still provide the comfort of a lightweight design,” said Oakley CEO Colin Baden in a company statement. “The grade of aluminum used by machine industry mills was nowhere near our targeted profile, so we turned to the aerospace industry.”

The company sees the material as achieving Oakley’s goal of blending science and art. The aerospace aluminum alloy was originally engineered to “take the punishment that aircraft and space vehicles endure,” said Baden.

Custom engineering was necessary to achieve the spring hinge mechanisms. The challenge Oakley faced was that milling and machine tolerances had to be within a thousandth of an inch. The frame is enhanced with Unobtanium (created by Oakley) stem sleeves that increase the grip when you perspire. This is designed for a Three-Point Fit that optimizes for comfort. The frame makes contact only at the bridge of the nose and the sides of the head. The Three-Point Fit also holds the lenses in precise alignment.

The optics of the dual-lens frame follow a continuous contour, which requires the equivalent of cutting each lens from single toric shields. Oakley employed Polaric Ellipsoid lens geometry, which was used to maintain sharp, accurate vision for all angles of view. The Jury also features High Definition Optics, which allows the glasses to exceed all Z87.1 standards for optical clarity and precision established by the American National Standards Institute (ANSI). The glasses meet all ANSI Z87.1 standards for high mass and high velocity impact resistance.

Plutinite lenses of the Oakley Jury filter out 100% of all UVA, UVB, UVC and harmful blue light up to 400nm. You can choose to get optional Iridium lens coating to balance light transmissions and reduce glare.

That’s a lot of elements in the new Jury glasses. For a limited time, a special edition of Oakley Jury sunglasses will be available at Sunglasses Hut with a special finish called “Distressed Silver.” While these are available, Oakley will feature a special exhibit of Jury along with the lineage of Oakley design innovation eyewear at the Sunglasses Hut on 5th Avenue and 48th Street in New York.

Oakley

Lindsey Vonn Dons Oakleys

Oakley, the maker of premium eyewear, has announced that World Class skier Lindsey Vonn has chosen Oakley goggles and sunglasses for the upcoming season. Oakley High Definition Optics (HDO) features a collection of optical technologies engineered to meet the demands of athletes such as Vonn. These include impact protection as well as 100 UV filtering on and off the hill, while Oakley also offers a full spectrum of lens tints to allow athletes to precisely match with environmental conditions.

“I am thrilled to be with a brand so passionate about optics and protection,” said Lindsey Vonn. “Oakley meets all my needs with a range of lens tints, and so much more. Medals are decided by hundredths of a second, so I need assurance that my vision is perfect every time I compete, no matter what the conditions. That’s why Oakley was the obvious choice, and I wouldn’t think of entering a competition with anything less.”

Lindsey Vonn will take advantage of the Oakley advantage in the World Cup competition and beyond.

Oakley Official Website

Tour de France: Oakley on the Eyes

All eyes are on Oakley, or is that Oakley is on the eyes at this month’s Tour de France? The performance eyewear maker has announced updates to the glasses that will be worn by the competitors, and which will now be available to fans as well.

Lance Armstrong sporting a pair of Oakley Radar glass

Among the racers wearing the new Oakley glasses will be Lance Armstong, and he’ll be sporting LIVESTRONG versions of the Oakley Radar and Jawbone models. Each is available with quick change-out lenses, including the G30 lens that is being used by Armstrong. There will also be new Clear-Black Iridium Photochromic lenses with new technology that automatically adjusts to changing conditions – like those in parts of France where it can go from rain to sunny skies.

Fabian Cancellara will also  be riding in the Tour with Oakleys and while his chances to get back the Yellow jersey maybe off the radar, it will be the Oakley Radar glasses that will let him see the saw. He won’t be alone, as Carlos Sastre will also have his Radar on. Finally, look for Mark Cavendish to sprint to the finish with a pair of BMX Chrome Jawbone. Let’s just see if he actually can earn the green ones!

Oakley Official Site

BehindTheTour.com to check for information on Oakley riders and daily updates on the race.