National Bike Month | Evolving Consumer

More Than a Moment of Silence

Throughout North America tomorrow cyclists will take to the roads in a slow, silent procession to honor cyclists who have been killed or injured while cycling on public roadways. The Ride of Silence is a free ride that asks its cyclists to ride no faster than 12 mph, wear helmets, follow the rules of the road, and remain silent during the ride. There are no sponsors and no registration fees.

Chris Phelan organized the first Ride Of Silence in Dallas in 2003 after endurance cyclist Larry Schwartz was killed by a passing bus mirror on an empty road. Since its inception, the ride now includes 372 listed locations worldwide. There are no sponsors and no registration fees. The ride, which is held during National Bike Month, aims to raise the awareness of motorists, police and city officials that cyclists have a legal right to the public roadways. The ride is also a chance to show respect for and honor the lives of those who have been killed or injured.

Ride of Silence Official Website

More Than a Moment of Silence

This month marks the 10th Anniversary of the Ride of Silence:

On Wednesday, May 15, 2013, at 7:00 PM, the Ride of Silence (now celebrating its ten-year anniversary) will begin in North America and continue to roll across the globe. Cyclists will take to the roads in a slow, silent procession to honor cyclists who have been killed or injured while cycling on public roadways. Although cyclists have a legal right to Share the Road with motorists, the motoring public often isn’t aware of these rights, and sometimes not aware of the cyclists themselves. The Ride of Silence is a free ride that asks its cyclists to ride no faster than 12 mph, wear helmets, follow the rules of the road, and remain silent during the ride. There are no sponsors and no registration fees. The ride, always held on the 3^rd Wednesday of May, during National Bike Month, aims to raise the awareness of motorists, police and city officials that cyclists have a legal right to the public roadways. The ride is also a chance to show respect for, and honor, in funeral procession style, the lives of those who have been killed or injured.

Ride of Silence Official Website

Raleigh Gives Back

May is National Bike Month and Military Appreciation Month and in celebration of the two Raleigh Bicycles will be giving back to our nation’s service men and women through the Ride 2 Recovery (R2R) Give program. For every road bike sold now through May 27th, Raleigh will donate $50 to R2R to help rehabilitate and strengthen the daily lives of wounded veterans.

Kudos to Raleigh for supporting those who have given so much!

Raleigh Official Website
Ride 2 Recovery Official Website

Roll Together

httpv://youtu.be/P0Ev2MWRUT4

People for Bikes and Volkswagen of America have unveiled a new campaign on Wednesday called “Roll Together,” which asks cyclists and drivers to be aware of each other throughout May, which is National Bike Month, and beyond.

“No one is perfect. We’re all human, and we all make mistakes out on the road,” said Bruno Maier, vice president of People for Bikes. “This campaign is about acknowledging the fact that we can all do better, whether we are bicyclists, drivers, or both. Let’s treat each other like we all know each other.”

Bikes for People Official Website

May is National Bike Month

Spring is in the air and this is the time to ride. Sponsored by the League of American Bicyclists and supported by the Sierra Club, the month will feature more than 450 events across the nation, highlighting the popularity of bicycling and the need for bike-friendly transportation policies. However, a war over biking funding is being waged.

“It’s time for Congress to recognize the many benefits and rising popularity of cycling and stop shortchanging Americans who choose to travel by bike because it’s good for their health, saves them money and improves their community,” said Andy Clarke, president of the League of American Bicyclists.

National Bike Month