Our friend Tim drinks a lot of Mountain Dew but as he’s an active guy we don’t really give him a hard time for it. Of course between his thirst for the “Dew” and various sports drinks we do wonder what his recycling bin looks like – we’re sure there are a lot of plastic bottles. That’s not so good. But fortunately Mountain Dew and Burton Snowboards announced this month that they’re teaming up to roll out the 2013 Green Mountain Project. This outerwear collection is produced from sustainable fabric made from recycled plastic bottles. The GMP outerwear collection includes three stylish and eco-friendly jackets and two pants for men; and two jackets and one pant for women. All of it comes from fabric created from pellets of recycled bottles. So that bottle of Mountain Dew in Tim’s hand today could be on the slopes soon!
Tag: Mountain Dew
Burton Produces Line from Recycled Dew Bottles
Burton Snowboards and Mountain Dew formed a partnership, the Green Mountain Project, late last year that will show more green than the soda’s bottles. As part of the partnership Burton will use recycled Mountain Dew bottles to manufacture a number of its products. The goal is to create sustainable fabrics out of recycled plastic bottles.
We’ll see products roll out throughout the 2012 and 2013 seasons. Among the first pieces to come out will be a hand-crafted line of t-shirts made from 50 percent recycled plastic bottles and 50 percent organic cotton. The first t-shirts from Burton’s Green Mountain Project will be a line of limited edition Burton x Mountain Dew tees. Three styles include Apparatus, Flake and Chairway to Heaven. Each t-shirt retails for $27 and is available exclusively at Burton US Flagship stores.
Burton Snowboards Official Website
[via ESPN: Burton, Dew create recycled fabrics]