Author: Peter Suciu

Wheels Keep Turning, and Now Are Spinning Green

This month Deltron, Inc. announced that its Elasco Inc. manufacturing subsidiary has taken skateboarding in a new – and greener – direction. This latest move has enabled Sector 9, a manufacturer of skateboards and apparel, to offer eco-friendly skateboard wheels. Sector 9 has become one of the market leaders in design and manufacture of skate long boards, which is a fast-growing segment in the skateboard market. And now the company’s boards with have organic-based wheels to let them do the rolling. The new Elasco wheels are actually made with a soybean-based polyols.

“Founded in 1993, Sector 9 has a long and distinguished history of leadership in the boardsports industry,” said Deltron CEO Henry Larrucea. “The Sector 9 team has demonstrated a strong commitment to the environment, providing sustainable products as well as offering information on ways to reduce greenhouse gas emissions and fossil fuel consumption in its corporate materials. When Elasco developed proprietary formulations to produce polyurethane wheels using soybean polyols, Sector 9 seized the opportunity to be the first skateboard company to offer more sustainable wheels. Increasing sales this year show that the ‘green’ wheels have strong appeal for environmentally conscious customers including surfers, skateboarders and the broader youth market.” Continue reading Wheels Keep Turning, and Now Are Spinning Green

Interbike 2010: U.S. Rep Earl Blumenauer to Open 2010 International Bicycle Expo

With the Interbike trade show just three weeks away, it has been announced that U.S. Rep. Earl Blumenauer (D-Ore.) will serve as the keynote speaker at a special press conference. Blumenauer is founder of the Congressional Bike Caucus, and he will speak on the state of cycling legislation and future government activity on behalf of cycling.

According to the official press release from the International Bicycle Expo organizers this visit from the congressman comes at a critical time as the U.S. government continues to work on the next transportation bill, which could set the tone for cycling infrastructure investments during the next six years.

Rep. Blumenauer will outline where bicycling stands in this matter, and where it is going. He will further pinpoint what the industry can do to support these efforts.

Congressional Bike Caucus

Interbike

Skechers Tones Up Marketing Campaign

The war of the words over “toning shoes” isn’t going to end any time soon, and the Los Angeles Business Journal is now reporting that Skechers is putting its best foot forward, and it looks to kick back at the criticism.

 The paper notes, “Skechers has hired Century City crisis communication firm Sitrick & Co. to tell its side of the story and has brought in defamation attorney Anthony Glassman and high-powered litigator Daniel Petrocelli, famous for his victory in the O.J. Simpson civil case.” That’s some big firepower, but as the story notes, there is a lot riding on the shoes.

[Via Los Angeles Business Journal: Shoemaker Steps Up Defense] 

 

 

Get Fit Through Little Bits of Activity

Every step you take, every move you make, the Fitbit will be tracking you – and it will keep track of calories burned, steps taken and distance traveled. And unlike a traditional step counter, which needs to be worn at just the precise spot on your waist to be accurate, the Fitbit can be placed on your waist, in your pocket or even tucked away. This sleek device contains a 3D motion sensor – which the company claims is just the one found in the Nintendo Wii, except this one won’t help your score on Mario Brothers.

It will instead track your movement in all three dimensions and then converts that movement into easy to understand information on your daily activities. So it can track all your physical activities, as well as track how long it took you to fall asleep and how often you woke up. Thus it can give a 24-hour picture of your entire day, not just the time you’re going for your power walk. Continue reading Get Fit Through Little Bits of Activity

Bicycles That Fit Like a Tailored Suit

When purchasing an upscale bicycle a buyer often picks out a frame size, picks out some components and then opts to get a fitting. This is much like buying a suit or a wedding dress, where an item is made to fit you. But PK Cycling of Fairfax, California takes the custom fitting to the next level, and it offers clients the option for a truly customized bike that will fit riders like a tailored suit.

Christopher Kautz of PK Cycling was kind of enough to describe his company’s unique process. Continue reading Bicycles That Fit Like a Tailored Suit

Taking the Board Off-Road

How long do you think this board will stay white?

Over the years there have been attempts to take skateboarding off road, with bigger tires, more tires but now Bryson Lovett has taken the board in a new direction. With his unique Vertrax Electric Skateboard he’s essentially ditched the traditional wheels, and in place utilizes a tread system – much like you find on a tank or tractor.

Thus instead of needing the typical flat and smooth skating surface, the Vertrax can tackle sand, snow, dirt, worn concrete or even grass quite well. There have been suggestions that it could be used in military operations, such as for transporting soldiers across rough terrain, and because the tracked skateboard is electric it runs quietly without the traditional exhaust of similarly small vehicles.

Given that a rider still has limited options for holding on the Vertrax is probably best on flat terrain as well, but it should be able to tackle conditions that would riders carrying their traditional skate deck.

Byrson Lovett Official Site

The End of Cervélo Test Team in the Tour de France?

Have we seen the end of the Cervélo Test Team? That seems to be case as the company announced today that it would not be continuing as a title sponsor after the end of this season. However, this doesn’t sound like it will be the end of Cervélo bikes in the Tour, or in other major races. We’ll post more as news develops.

UPDATE: CyclyingNews.com reported that Cervélo could be the bike du jour in next year’s Tour for the Garmin-Transitions team, which could become the Garmin-Cervélo Team.

“The bike manufacturer has been linked with the Garmin-Transitions team as a possible replacement for the American squad’s Felt sponsorship, with Transitions dropping from the second sponsor slot and Cervelo taking over in their place. Neither team confirmed this.” Continue reading The End of Cervélo Test Team in the Tour de France?

Montague Cycles Knows When to Fold Them

Montague’s Boston Single Speed Folding Bicycle

Folding bicycle manufacturer Montague Cycles has announced a new line of 700c road bikes, including its first ever full-sized single speed. The Boston model includes a flip-flop hub, allowing to transform the bike from a traditional free-wheel single speed to a track ready “fixie.” 

It features a 42x16t drivetrain, which is considered ideal gearing for city riding. Designed more for the urban canyons than off-road, this bike still offers the durability that has become a Montague signature. The Boston model features the Cliz quick release and the company’s patented folding system, which allows for a conversion from full-sized ride to trunk-worthy bike in just about 20 seconds.

Continue reading Montague Cycles Knows When to Fold Them

Time To Fly With New NRX Rod

Many products take time to design and refine, but 17 years in the making is a long time indeed. But when it comes to fly fishing there is doing it, and there is doing it right. From the fisherman to the manufacturers, there is something to be sad about patience and persistence. This is why it really doesn’t come as a surprise that it has taken this long for the new G.Loomis NRX fly rod to finally be revealed to the public.

The company noted, “A very precise, lightweight trout rod designed for casting small dries and nymphs on large freestone creeks and small rivers where long casts are a factor, but where accuracy is the key. NRX makes it as light as the proverbial feather, allowing you to cast all day long and hardly notice the rod in your hand. Whether its lake fishing or stream fishing, trout or panfish, this may be the lightest, most technical 3-weight on the market.”

We’re not really sure about all that, but we know about the old saying that if you give a man a fish, he’ll eat for a day, and that if you give a man a fishing pole he’ll never be hungry again. Now if you give a man an NRX fly rod he might be able to feed a lot of people, but let’s hope he doesn’t sell the rod instead! These quality rods range in price from $700 to $770, and come in nine-foot lenghts with line wieght ranging from 3wt to 9wt and from medium stiff to stiff taper, and finally from moderate fast to fast power.

NRX Official Website

Video: Steve Rajef talks about the NRX

Cervelo TestTeam Races “Beyond the Peloton” With YouTube Channel

While the excitement of the Tour de France is typically on the road, there is much to see that isn’t part of the official coverage on TV. From the antics of the fans, to what it takes to prepare a pro team for this grand event, and finally just to the day to day happenings there is a lot “Beyond the Peloton.” And it can now be experienced from the official Cervelo TestTeam YouTube Channel, as it is presented in High-Definition from documentary film makers Joe Finkleman and Booker Sim, who let you return to France to see what the race footage failed to capture.

In addition to the event, the channel gives some great insight via past videos such as the New Cervelo Project California, or the how the Cervelo TestTeam ROTOR Q-Rings no doubt helped get the teams’ riders in the spin of things. So if you’re already waiting for next year’s Tour de France, this site might help you pass the time.

Cervelo TestTeam YouTube Channel

Armour Up For the Court

In Medieval times knights would sometimes adorn just a bit of armor when visiting the royal court. And now a very different type of “armour” will be adorned for a very different type of court. Baltimore sports apparel company Under Armour Inc. is looking to gain a foothold in the competitive basketball shoe market. Last week the company unveiled its first-ever line of basketball shoes, which will debut in stores this coming November.

The question is whether Under Armour will be able to soar in a market dominated by Nike, which practically stole the market from rivals such as Adidas and Reebok. Of course back in 1980 the shoe maker made its name on the court with its Michael Jordan branded shoes – and Jordan has been retired from the game for a long time, so maybe Armour’s assault is actually long over do. Continue reading Armour Up For the Court

Electra Bicycles Get a Flat (Foot)

Electric Amsterdam

This week Vista, California based Electra Bicycles was awarded US Patent #7740262 for its revolutionary flat foot technology bicycle design. This forward-pedaling design was developed in 2003, and has been featured on several Electra bike models including the Townie, Cruiser and Amsterdam collection. This unique design allows riders to place their feet flat on the ground while still sitting in the saddle.

This technology was accomplished by something rather simple; so simple in fact that it is one of those things that we ask why no one thought of it before. Basically by moving the crank forward of the set tube, thus is created a forward pedaling ride position that is comfortable and stable. The result allows riders to sit in an upright position in the saddle with proper leg extension for pedaling. This should also help reduce tension in the back, neck, shoulders, arms and wrists. Continue reading Electra Bicycles Get a Flat (Foot)

Spin in Circles With the Ciclotte

A lot of exercise bikes have you put in the miles without actually going anywhere. But the Ciclotte spin cycle will have you getting nowhere in true style. The bike even looks much like a real work of art, but that’s because it is actually based on a concept bicycle is now part of the permanent collection of the Milan Design Museum. As such it is one piece of workout equipment that you probably wouldn’t mind having in your living room, even when you’re not actually using it!

 Designer Luca Schieppati took his concept bike, which was based on the classic unicycles from the 19th century, and reinterpreted its operating dynamics. This in turn became the Ciclotte stationary bicycle, which does look like it belongs more in a museum than a gym. It utilizes a minimalist design but with the utmost of high-tech components and materials, including fully adjustable saddle, pedals, handlebar and support arms. Instead of a chain-driven system the Ciclotte uses a dual satellite epicycloids system that features four gears with varying cogs. Thus the bike doesn’t have a traditional drive train, and instead has gears that turn the magnetized main wheel, in turn creating a magnetic field and thus maximizing the level of resistance. The result should be a good workout once you get into a nice spin. Continue reading Spin in Circles With the Ciclotte