The leaves are about to start changing colors in much of the country, and the air is starting to feeler cooler. It is now officially “fall” tomorrow, but this just means that in the world of fashion it is time to think about spring. AUR has introduced its Spring 2014 collection, which includes a full offering of polo shirts, sweaters, thermal tops, shorts, pants, outerwear and accessories for both men and women.
The AUR lineup features its proprietary Active and Award fabrics and is targeted towards the golfer who wants authentic golf apparel with a distinct look and feel. The Spring 2014 Collection was inspired by the landscape, character and passion of some of the world’s most unique locations.
Collection Highlights – Men’s:
The Hanauma Bay Collection, consisting of colors: Neptune Blue, Twist Orange, Nightfall Blue and White, is a striking color story with clean and modern design details inspired by the ocean waters off the coast of Oahu. The additional men’s collections include: the San Marino Collection, consisting of colors: Corsa Red, Fieldstone Grey and White and the Nordic Light Collection consisting of colors: Industry Grey, Citra Yellow, Black and White.
Collection Highlights – Women’s
The Lincoln Road Collection, consisting of colors: Burnt Coral, Kiss Pink and White, is a fun and feminine color story with strong sense of elegant design and richness inspired by the personality of South Beach, Miami. The additional women’s collections include: the The High Line Collection, consisting of colors: Fireberry Red, Black and White and the Calabasas Collection consisting of colors: Spring Green, Bright Cobalt, Argento Silver and White.