NYC Taxi Video Raises Door Prize Awareness

httpv://youtu.be/LcprI3xFf24

As a former New York city resident and cyclist, I’m very familiar with the door prize. That’s what happens when you’re riding and the driver or passenger opens the car door in front of you at a point when running into it is unavoidable. NYC DOT (Department of Transportation) produced a 30-second video that airs in taxis around the city to raise awareness and advises passengers to exit the taxi on the right side – by the curb – and to look before opening the door.

[via Cyclelicious Bicycle Blog: LOOK! For cyclists]

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